🎉 DOORS OPEN NOW: The sassy success club for female WordPress designers » Discover WP Mavens

Hi, I’m Haley đź‘‹

And I help web designers build a bangin’ biz with balance


Go from burnt‑out, struggling freelance designer to confident, highly‑paid boss of your own web dev empire by mastering WordPress without the tear‑your‑hair‑out drama of coding.

photo of woman in glasses looking up from laptop

Woo Wizardry

Demystify eCommerce sorcery by learning to build powerful WooCommerce stores and selling them for a pretty penny.


photo of woman in glasses looking up from laptop

WP Mavens

The sassy success club for female web designers determined to create their dream WordPress design business.

Find out more

photo of woman in glasses looking up from laptop

Learndash Level Up

Get high-ticket clients right to your door by building engaging eLearning websites for course creators, mentors and more.

Coming soon…

Hey you! Welcome to my little corner of the web.

Designer, WP wiz and lady boss obsessed with all things WordPress and helping designers like you make an incredible living while doing what you love the most.

All my little nuggets of WP wisdom were plucked out of a near decade of hands-on experience designing and building WordPress websites for businesses of all kinds. 

Don’t get me wrong – I’ve made mistakes and plenty of them. I’ve had burnout. I’ve taken on too many projects for too little money.

But I’ve learnt the lessons… and I’m here so that you don’t have to.


Work smarter, charge more and live the life you want without overwhelm & fear.

photo of woman in glasses looking up from laptop

Jessica, Three Birds Creative

Before working with Haley I had taken some pretty technical WordPress classes and when I started working with clients, I didn’t really feel as prepared as I could have been, which really affected my confidence.

Haley helped me to fill in the gaps in my knowledge and give me the confidence I needed to push forward with selling websites, and speak to my clients with confidence about what I’m able to do for them. Having that confidence is truly priceless!

Haley is so knowledgeable, helpful, and kind. I’m so glad I decided to take her course.

photo of Sarah Linklater at computer

Sarah, Slinky Did It

Haley is a Woo Wizard!

Not only does she know the ins and outs of Woo and how powerful it can be, but she is the ultimate problem solver.

I engaged her to build out a complex eCommerce / membership / eLearning site for one of my clients and the things she can make work are phenomenal!

She is always calm and focused on finding a solution that makes sense for both the client and the user. As a web designer not comfortable with Woo or eCommerce, I learnt so much working with her.

photo of woman in glasses looking up from laptop

Jessica, Altitude Unlimited

Before working with Haley, I was avoiding tricky eCommerce website as they seemed daunting and I didn’t know where to start or how to even quote for something I didn’t really know how to do.

I knew this meant I was missing opportunities and heaps of $$$, but I was just too overwhelmed to figure it out on my own.

Not only did I get step by step instructions but I can now confidently quote and build amazing websites and I feel like my world has opened up with possibilities. 

Free Masterclass!!!

I’m going show you step-by-step, how I simplify and structure my eCommerce website builds


how you can swipe my system to finally take on those scary AF WooCommerce jobs you keep referring to someone else.


Snack on these goodies – all on the house!

photo of woman in glasses looking up from laptop

WooCommerce Roadmap

This pre-launch roadmap will make sure that all the key pieces are in place so you can set sail for a successful launch.

Get it girl

photo of woman in glasses looking up from laptop

Conversion Boosting Hacks

Skyrocket your income by adding more value to your design & development offerings and charging a premium for it!